RESEARCH

BMA shall research the market on behalf of the client, Once research is done, Bhutan Marketing Agency will advertise and sell the products to their customers.

Under this particular service, the office will also render advisory services to the clients for better options and make better decision.

For products and services already available, our research can tell you whether you are meeting your customers' needs and expectations. Through our research, we can tell you whether you need to change your product design or your delivery methods or whether you should consider offering additional services.

A good market research plan indicates where and who your customers are. It will also tell you when they are most likely and willing to purchase your goods or use your services.

We offer research on two different levels:

Primary Research:  To gather data from analyzing current sales and effectiveness of current practices.

Secondary Research:  To analyze data that has already been published. This data gathered will aid in identification of competitors, benchmark establishments and identification of target segments.

 

These researches can be achieved through various methods.